I take complexity and make it simple for you, your business, and your clients
I'm a user experience designer. I start with listening, then research, learn, design, build and teach. The solutions are AI-enabled products, systems, and processes for businesses small enough where the owner is trying to do most everything themselves.
I start with people, problems, goals, and behaviors.
As a user experience designer, my job is to sit with people while they use apps, website, or work — watching where they hesitate, noticing the workarounds, and figuring out what's actually going wrong rather compared to what's possible. That's user research, and it's more useful than any amount of technical skill.
Most developers or freelancers skip that part. Someone takes the process you already have and makes it run faster, and now the same problem arrives sooner. If your intake asks for the wrong things, automating it means getting the wrong things more efficiently. If you have too many systems, it creates multiple connections that can eventually break, rather than remove those steps in the first place.
So I don't build anything until I understand your business, your goals, and your customers' needs. I watch how you actually work, fix what's worth fixing, and build the better version — not a faster copy of the broken one.
AI will write you a plan to fix your process, but it won't build it for you.
Even if you could build it, you'd be automating a process nobody questioned first.
And its answer to too many disconnected tools is usually four more tools and some code to hold them together. I work differently.
One on one, done for you, and done together
Stuck on WordPress, Elementor, or a page builder you're afraid to touch? I design and build your new site or app, set it up for Claude or ChatGPT in your own account, and teach you to run it. The project has a start and an end. After that, you describe the change you want and make it yourself.
You'd rather build it yourself, with someone who has done it before working next to you. We work on your real website, process, or AI setup together, and you leave knowing how to do it again without me.
Ask about working together →Custom webinars, workshops for teams, and talks for businesses and nonprofits — on UX, on AI, and on what the two have to do with each other. Built for the room, not delivered off a shelf.
Talk to me about a session →Product design, user research, journey mapping and design systems for teams building software. Healthcare, nonprofits, financial services, startups.
See the work — alissacondra.com →Different businesses, different looks
Ideas and resources
Six logins, six bills, and a Zapier automation you're afraid to touch. What it actually costs when your booking system and your email list have never met.
Read →Everyone wants an AI that books appointments and answers questions. Almost nobody talks about what it needs underneath to do that — and why most setups can't.
Read →An honest look at where $300–500 a month goes when nobody's watching, and what it buys you that one system wouldn't.
Read →Why an agent that answers the phone but has nowhere to put the information is a demo, not a system.
Read →An AI voice agent that answers the phone, knows the schedule, and has somewhere to put what it hears. Without the system underneath, it would be a demo.
Member portal and community, live. Numbers going in here once it's producing them.
Everything you read on this site is a file. Booking, forms, and follow-up run on a separate tool. I build client sites the same way, so your words and design aren't locked inside a page builder.
You should be able to own your site, change it when your business changes, and call a designer when you want a new project, not a new headline.